vertigo
State of Origin Rep
- Mar 2, 2010
- 6,329
- 4,450
http://www.news.com.au/sport/nrl/broncos-want-rivals-to-fear-them-again/story-fndv2w3r-1226660603688
WITH their shot at the NRL top four all but gone, Brisbane chief executive Paul White is adamant the Broncos will fight to uphold their proud tradition and reputation.
In an in-depth interview with The Sunday Mail, White declares there is no room at Red Hill for people who want to be comfortable. But he says he has confidence in the players and coach Anthony Griffin to turn around their poor first half of 2013.
THE COACH
Griffin led the Broncos to the preliminary final in his rookie season, but since he signed a new deal through to 2015, Brisbane have won just six of 20 games.
The Broncos have just five wins this season, sit 11th on the ladder and have lost four of their past five games.
"He is not a guy who is easily derailed and he is not a guy who is easily panicked," White said.
"He is hurting but I think he has got the capability to handle it and handle what needs to happen as well as anyone."
Griffin's head is not on the chopping block, but like the chief executive or any Broncos employee, he will be judged on performance.
"This is a performance-based industry and we are all constantly measured on performance," White said.
"I know everyone questions you when you lose. People question your roster, they question your CEO, they question your coach.
Paul White with Broncos coach Anthony Griffin at the annoucement of his re-signing last year. Picture: David Kapernick
"That is natural. That is sport.
"We're very confident we have the right structures and people in place for him to do his job."
Brisbane's aim every season is a top-four finish, but those hopes are fading fast.
"I'm sure the punters out there would have us at reasonably long odds," White said.
"(But) momentum is a great thing if you can get it at the right end of the year. I'm sure we can be there when the whips are cracking."
THE PLAYERS
Brisbane have publicly backed their playing group for the future, even if outsiders wonder whether there is enough talent to challenge for a premiership. The roster is constantly being reviewed and change has not been ruled out.
"We're not looking to make wholesale changes at the end of the year," White said.
"We started this year with a roster that we believe was good enough to take us into a top-four position.
"There's plenty of talent in our existing squad. But I will say, and we have said quite clearly, there's nothing static in rugby league or in sport.
"We're looking to get the best from the guys we've got. They're good people, they've got ability. They're in a tough patch at the moment and we have to pull together as a club and as a team to dig ourselves out of that.
"If we see an opportunity to recruit a player that is going to add to our club and give us a greater ability to win premierships and they're the right fit, then we will take advantage of that."
RECRUITMENT
The Broncos have refused to get involved in bidding wars for superstars such as Cooper Cronk, Johnathan Thurston or Greg Inglis.
The 2014 market is thin for superstars. But it only takes the breakdown of one third-party deal or a falling out between players and coach for an opportunity to open up for Brisbane. Manly halfback Daly Cherry-Evans and Dally M winner Ben Barba may reportedly fall into those categories.
But White dismissed the notion that a "superstar" was needed.
"We need players who are going to want to perform, going to want to be at our club and want to put in and help us win premierships," he said.
"If you take a straight view that by signing what is deemed in the opinion of others 'a star' to think that will be the panacea to premiership success, I think you're misguided."
As White points out, Brisbane's most recent rep stars Matt Gillett, Josh Hoffman and Jack Reed were all discovered through their affiliations with Intrust Super Cup clubs.
"People might want solutions tomorrow, but our systems stand this club in good stead," he said.
"If the club works hard, we will continue to find them."
LOST AURA
Brisbane's aura has eroded and it's clear the Broncos are no longer feared by rivals.
But does that same aura put too much pressure on the players? Is the expectation too high?
"Those people who built the club, they have set a yardstick," White said.
"You have to be good enough to perform if you want to work at the club. You can't lament it, it is what you sign up for. If you wanted to be comfortable this isn't the right place for you to be working."
CORPORATE
Despite on-field struggles, corporate support is thriving, membership is at record levels and annual profits have more than doubled in the past three years.
The strength of the organisation means the football department is among the best funded in the NRL.
"As a club I think our position there is a strong position and it augurs well for where the club is headed because it gives us confidence," he said. "If you're not strong commercially, if the business isn't strong and you're not profitable, you are limited in what you can reinvest back into the business, including your football operations."
SUPPORTERS
White can feel the pain of supporters. He has promised their faith during troubled times will be rewarded when success comes in the near future.
"I know they hurt and they should know I hurt," White said.
"They want to know I'm accountable and also want to know that I'm working hard to make this place the best place it is.
"They're good people. They have been very loyal. We respect that and value that and hopefully they can stick with us through a tough period and we will turn it around for them."
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