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Rugby League
Brisbane Broncos Talk
Dave Donaghy Named New Broncos CEO
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[QUOTE="Kooly87, post: 3214184, member: 9326"] This isn't too bad a summary. Some of the things you've credited him for are definitely true, but you'd argue just about any modestly competent business manager or even low tier CEO should have more than competently attended to as well. For me, his abject failure in his handling of the Bellamy pursuit, then the Bennett saga and the horrendous fallout from that have without question put the club into a nosedive that it still very much remains to be seen if it can ever recover from. If it wasn't his ego that drove this, then it could only otherwise be a stunning level of incompetence. Either way it's incredibly damning. Yes, he did achieve some very strong financial results during his time here and that is a significant part of what his job is all about, but this always needs to be tempered with the fact that the Broncos operate with a war chest of resources and geographical and commercial advantages that are the envy of not only every other NRL club, but arguably most other sporting clubs in the country regardless of code. I think any pat on the back for Paul White and his commercial success isn't necessarily undeserved, but you do have to consider what any reasonably competent business CEO might have achieved if they had such overwhelming advantages at their disposal. We might well have made money, truckloads of it in fact. Our revenue has seen terrific growth under White. But what do we have to show for it exactly? In what meaningful way are we setting the standards in the NRL? I don't just mean on field either, the results of which speak for themselves under White and the appointments he helped make. When you look at what we achieve off field too, for all that extra revenue, it's hard to say anyone at Brisbane in the entire organisation is providing huge bang for buck. Our membership experience is bog average, in fact my friend is a long term Sharks member and they make us look amateur by comparison on an absolute fraction of our budget. Even today, we haven't managed to properly update our playing list on our club website which tells you everything you need to know about how well the critical digital aspects of our business are currently being handled. Our matchday experience is thoroughly underwhelming, despite attracting the largest crowds in a world class stadium, we hardly set the standard for satisfied game day attendees. A night out in the city around Caxton Street does by far most of the heavy lifting here. Our professionalism and community standards have fallen off a cliff (granted, much of the NRL is going the same way) and now it's clubs like Melbourne who set the standard here. We have a flashy new high performance centre, but from most reports it's only created a sense of entitlement in the playing group, and it's certainly done absolutely nothing to improve our athletic performance and results, and our injury record in recent years is absolutely horrendous. Again, clubs with far shittier facilities are achieving significantly better results. If I was being charitable, you could point out our sponsorship revenue has gone from strength to strength under White, but in a one team town with relatively few competitors, you'd honestly have to argue that this shouldn't almost always be the case basically by default. This is what it all boils down to, Paul White has at best achieved similar results commercially to what you'd expect out of just about any CEO worth his salt, and at worst, he's overseen the Broncos period of greatest decline both on and off field and during most of that period he was virtually invisible, aside from the fleeting moments of gross incompetence, which is just inexcusable in a supposedly competent CEO If he'd behaved this way in just about any other private company on the ASX, he'd have been out on his ass collecting Jobseeker a very long time ago. I couldn't be more thrilled he's gone. Managing the Broncos would be the opportunity of a lifetime for a great many people, yet Paul White had that rare opportunity and failed the club and the people who passionately support it and personally I'll never forgive the damage he oversaw at the Broncos, which at best could be put down to indifference, and at worst you could argue he wilfully allowed to occur to the point of gross negligence. I hope like hell that it's a very, very long time indeed before he ever steps foot inside that football club, even as a guest, ever again. [/QUOTE]
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Dave Donaghy Named New Broncos CEO
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