Bon Jovi's 'Our House' to be new anthem for the NRL

[Charmamba]

he National Rugby League can today unveil the biggest advertising coup in Australian sport with super group Bon Jovi coming to 'Our House' in a sensational new Telstra Premiership marketing campaign.

Rated the world’s number one touring act after playing to 1.5million fans in 2010 and having amassed 125million album sales in a career that has produced major hits in each of the past three decades, Bon Jovi agreed to license a song, 'This Is Our House', to the NRL. The song was written with international sports marketing in mind and has already been used successfully in the US in association with the NFL.

http://www.nrl.com/news/latestnews/news ... fault.aspx


NRL bag themselves a good song from a well known artist awesome.

 

[GCBRONCO]

The song is just so bland and really no improvement over thats my team IMO, only way it could be worse was if we got Justin Bieber to do it.

Perhaps I'm being a bit too unfair but geez what I would give to have the quality of the advertising for the game we enjoyed in the late 80's and early to mid 90's.

 

[The Brizz]

They should get Tina Turner to do an updated version of you're simply the best, would be way better than this. I freakin' hate Bon Jovi, that song starts in the middle of nowhere and travels no where.

 

[pennywisealfie]

Bon Jovi is the worst band to promote a sport that prides itself on toughness. If you're going to have an 80s hair metal band, have Motley Crue or something. Footy to the background of kickstart my heart or something would be sick.

 

[Fozz]

The song was written with international sports marketing in mind and has already been used successfully in the US in association with the NFL.

This isn't a song, it's a jingle.

 

[Porthoz]

The song was written with international sports marketing in mind and has already been used successfully in the US in association with the NFL.

This isn't a song, it's a jingle.

Did Charlie write it?

 

[Anonymous person]

that bon jovi song sucks, seriously.

they shouldve just gotten 'livin' on a prayer'. they could use it for the next 100 years and itd still be awesome.

 

[Coxy]

But how is "livin on a prayer" at all relevant to rugby league?

Willie used to play for the Dogs
Put a bun on in Coffs, cut by the ***** it's tough, so tough
Benji likes to think he can play
Shoulders made of glass, his doctors get paid so much...so much

Refs say don't hold down, movement now
The pocket ref can't see it so I'll send it upstairs
Russell Smith will watch it a thousand times or more
And then he still doesn't know

Whoa it's ref's call there
Whoa livin' on a prayer

....

 

[Aeetee]

You seriously have way to much time on your hands..... :)

 

[Big Pete]

[icon_lol1. Coxy.

Honestly I'd never associate sport with good music, it just doesn't mix well. This type of cookie cutter rock-pop song is basically the safest option the NRL could go with and I must say it's already better than Wes Carr and Children Collide (Who I don't mind as a band...but their music just doesn't work for footy...).

 

[Black Philip]

But how is "livin on a prayer" at all relevant to rugby league?

Willie used to play for the Dogs
Put a bun on in Coffs, cut by the ***** it's tough, so tough
Benji likes to think he can play
Shoulders made of glass, his doctors get paid so much...so much

Refs say don't hold down, movement now
The pocket ref can't see it so I'll send it upstairs
Russell Smith will watch it a thousand times or more
And then he still doesn't know

Whoa it's ref's call there
Whoa livin' on a prayer

....

LOL!!!! [icon_lol1.

That should definitely be the League theme song! [eusa_clap.gi

In all seriousness though, they shouldn't go with a song with cheesy crap lyrics. It's lame and makes League look ridiculous IMO. Thats my team was the biggest load of wank ever. Go with a song that has an awesome tune and put a compilation of big hits and tricky plays with it. Kinda like what AFL did with Shipping up to boston by Dropkick Murphys (It made me sad that such an awesome song was used by that turd of a game) The song being used by Bon Jovi really is pretty ordinary. Bon Jovi stopped being good 20 years ago

 

[Charmamba]

Better Bon Jovi than some Aussie band that only gets play on Triple J.

 

[Black Philip]

How does that make it better? They would be about as crap as each other.

 

[Charmamba]

At least people know this artist.

 

[Bucking Beads]

How does that make it better? They would be about as crap as each other.

so long gay boys.....

 

[Black Philip]

At least people know this artist.

Yep, mostly bogans. So at least the social demographic our sport caters to won't change.

 

[The Brizz]

Giving a good young up and coming Aussie band the gig last time was fantastic, Children Collide kick 9 colours of sh1t out of Bon Jovi.

 

[Kaz]

It's total crap.

We will be the laughing stock of sport.